
BY FREDDIE YAUNER
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.
Freddie Yauner is an artist whose work explores how the human drive for continual growth has impacted people and the planet. He makes work that celebrates nature, unpicks ideas of progress and explores the cognitive dissonance needed to be a human alive today. His work often plays with the familiar to bring people into the unfamiliar, sometimes implicating himself or going to ridiculous lengths to shift viewers’ perspectives. Freddie makes paint out of pollen, goes for walks wearing a mirrored mask, takes photos using a flat-bed scanner and spends the first three months each year trying to become William Morris. Freddie believes that Art can carry important and urgent ideas and start new conversations - and in doing so is a vital lever for change.
Mirror Masks are available to pre-order here.





BY FREDDIE YAUNER
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.




Freddie Yauner is an artist whose work explores how the human drive for continual growth has impacted people and the planet. He makes work that celebrates nature, unpicks ideas of progress and explores the cognitive dissonance needed to be a human alive today. His work often plays with the familiar to bring people into the unfamiliar, sometimes implicating himself or going to ridiculous lengths to shift viewers’ perspectives. Freddie makes paint out of pollen, goes for walks wearing a mirrored mask, takes photos using a flat-bed scanner and spends the first three months each year trying to become William Morris. Freddie believes that Art can carry important and urgent ideas and start new conversations - and in doing so is a vital lever for change.
Mirror Masks are available to pre-order here.

BY FREDDIE YAUNER
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.




Freddie Yauner is an artist whose work explores how the human drive for continual growth has impacted people and the planet. He makes work that celebrates nature, unpicks ideas of progress and explores the cognitive dissonance needed to be a human alive today. His work often plays with the familiar to bring people into the unfamiliar, sometimes implicating himself or going to ridiculous lengths to shift viewers’ perspectives. Freddie makes paint out of pollen, goes for walks wearing a mirrored mask, takes photos using a flat-bed scanner and spends the first three months each year trying to become William Morris. Freddie believes that Art can carry important and urgent ideas and start new conversations - and in doing so is a vital lever for change.
Mirror Masks are available to pre-order here.

BY FREDDIE YAUNER
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.
What I’m Looking At is a mirrored mask that allows you to see what the wearer is looking at, reflecting colour, texture, light and movement.
It is anti selfie - away from the self and back toward the world. You don’t see a face. You see a situated viewpoint with foreground and background, and the person wearing it embedded in that space.
What I’m Looking At is an artwork, a tool, and (hopefully) a growing movement — a way for people to share what they’re seeing and experiencing in a joyful, analogue-feeling way. The Mirror Mask is the physical object that makes this possible.




Freddie Yauner is an artist whose work explores how the human drive for continual growth has impacted people and the planet. He makes work that celebrates nature, unpicks ideas of progress and explores the cognitive dissonance needed to be a human alive today. His work often plays with the familiar to bring people into the unfamiliar, sometimes implicating himself or going to ridiculous lengths to shift viewers’ perspectives. Freddie makes paint out of pollen, goes for walks wearing a mirrored mask, takes photos using a flat-bed scanner and spends the first three months each year trying to become William Morris. Freddie believes that Art can carry important and urgent ideas and start new conversations - and in doing so is a vital lever for change.
Mirror Masks are available to pre-order here.